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0:13

Daniel Meuninck

26:46 - 26:59

“We want it to feel Seward, the branding system, but more branded is the design itself versus having to complement the Seward logo.”
Community
Alaska News
Location
Seward
Captured at

From the transcript

It's like, like as you're walking through town, you've recognized this sign at the cruise ship terminal, and now you see this up by the Sea Life Center, you know, you're on that kind of same system. And so that's where the branding— so it doesn't have to align exactly with the city sewer colors and logo. But more—. We want it to feel Seward, the branding system, but more branded is the design itself versus having to complement the Seward logo. So their Kodiak brand is the Kodiak bear paw.

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Cover image for article: Visitors keep walking into Seward's industrial port